Repositioning & Rebranding Services Fort Lauderdale, Miami, Boca Raton

hypeleaf-reposition-services-imageWhen your business path starts to veer off course, you’re probably anxious to find ways to get back on track. In some cases, it means an overhaul of the way customers see your business and its products. When tragic events happen such as #HurricaneIrma, your business could take a hit in a big way. It might be time to #rebrand your business to give it a fresh look and better chance to come back stronger than ever before. Turn to Hypeleaf Business Solutions to discuss the repositioning & rebranding services and take advantage of a 20% discount being offered on all services.

Fort Lauderdale Rebranding Services

Time and time again, worldwide companies use rebranding and repositioning as a way to rejuvenate their sales and manicure their reputations. But how do you know which path for reputation rehab is right for you?

hypeleaf-rebranding-services-imageKnowing the difference between rebranding and repositioning could be the start of a new direction. Rebranding is typically associated with an aesthetic overhaul of a brand. It usually includes a change in name, logo, and tagline, essentially creating a new brand on the foundation of the old one. Rebranding can be a result of a confusing or misleading name, as well as outdated graphics or a slogan that no longer represents the company.

Rebranding is best when a company name no longer aligns with a brand, or the name is confusing to customers. Because it addresses the outward face of the company, it’s important to tread lightly and utilize Hypeleaf Business Media Solutions market research to have consumers react in a positive manner to the change.

Reposition Your Business With Hypeleaf And Enjoy 20% Off

If rebranding deals with outward facing factors, repositioning deals with what’s inside. Repositioning is necessary when a company’s offerings, mission statement, and overall goals have changed. This can come with a change in products, but repositioning works as a way to better highlight a current product line in a new way. Repositioning is necessary when a company’s offerings, mission statement, and overall goals have changed. This can come with a change in products, but repositioning works as a way to better highlight a current product line in a new way.

Brand Repositioning ImageWhen a company’s image causes confusion or no longer represents that brand’s values, it’s time for a rebranding. Rebranding helps change consumer attitude based on the superficial experience: look; feel; sound. But repositioning means a brand is ready to make a deeper change based on values and reputation. Its then up to the brand to advertise that change in values to send the right message to consumers that things are changing for the better.

Both repositioning and rebranding give you a chance to put your brand front and center in customers’ minds. Making a change can be difficult, but if you choose Hypeleaf Business Media Solutions for your company, a little change can make a big difference in how customers see you–and how you see yourself.

Call Hypeleaf today to speak with a representative about our repositioning & rebranding services. Also, ask about saving 20% on all services during our Hurricane Irma relief effort.

 

 

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